ATTABOY collaborated with street runwear brand RUNBRB on July 12th, 2025 to serve coffee for their first Further with Friends launch event. After completing a 5km run, attendees arrived at a common market area with a live DJ, pottery stand, clothing stall, and of course, our coffee setup. We were challenged with developing a method with efficient turnover to serve the 70 attendees as soon as they finished their run without compromising on our creative roots. 

 

Ultimately, we debuted two new recipes using ALAMBE Vietnamese Coffee beans:

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• "Bright" - Pandan Cold Brew and Tonic Water with Mint Garnish

• "Calm" -  Pandan Cold Brew blended with Ginger Pandan Tea